SPONSORSHIP OPPORTUNITIES
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OPERATION UNITED
This event mobilizes hundreds of volunteers from local companies to complete outdoor projects at the homes of veterans, seniors, and neighbors with disabilities. Together, teams make a tangible difference—improving safety, accessibility, and pride in our community while deepening their connection to local service.
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STUFF THE BUS
This school supply collection drive supports students across West Michigan by ensuring they have the tools they need to succeed in the classroom, from pencils and notebooks to backpacks filled with essentials.
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TEE IT UP FOR SUCCESS
Tee It Up for Success is an annual charity golf outing that raises funds to empower families and create pathways out of poverty. Participants enjoy a day on the course while directly supporting programs that make a difference in the community.
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DAY OF CARING
Day of Caring is an annual volunteer event where workplaces come together to complete service projects at non-profits across West Michigan. From painting and landscaping to organizing community resources, volunteers make a visible impact in just one day.
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STUFF THE SLED
Stuff the Sled unites workplaces and community members to collect holiday gift bags for children enrolled in Head Start. Every gift ensures a child experiences joy during the holiday season and starts the new year with hope.
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STUDENT UNITED WAY
Your sponsorship empowers students to become the next generation of community leaders. Through hands-on experiences in philanthropy, Student United Way engages young people in meaningful projects that drive real change in West Michigan.
With your support, students gain the skills, knowledge, and confidence to make
a lasting impact in their communities. -

WOMEN UNITED
Your sponsorship fuels a year of connection, learning, and meaningful service for women across West Michigan. From hygiene kit builds and encouragement card projects to networking and personal development events, your support strengthens dignity and community. Together, we create consistent opportunities for women to uplift one another and drive lasting change.
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VITA PROGRAM
Through VITA, Heart of West Michigan United Way helps individuals and families file their taxes for free, ensuring they get the refunds and credits they’ve earned, without the burden of high fees or predatory lenders. Because when people can keep more of what they earn, they can build something stronger.
Bundle Your Sponsorships for Year-Round Impact
As an Impact Advocate sponsor, you gain meaningful visibility across three cornerstone United Way events that bring people together to serve, give, and celebrate community progress.
Bundle includes:
Operation United Supporting Sponsor
Tee It Up for Success Hole Sponsor
Day of Caring Supporting Sponsor
“As an Impact Advocate, the First National Bank team saw the how we are
changing lives here in West Michigan. Rather than investing in a single event, we amplified our impact by joining across multiple signature opportunities. We are proud to partner with HWMUW and look forward to being an Impact Advocate again in 2026.”
The challenges we face may be diverse, but the strength of our community lies in its unity.
Your investment enables us to implement meaningful programs, support essential services, and uplift those in need.
Questions?
Contact our VP of Corporate Philanthropy